
Take control of your Membership, Stakeholders, and Marketing.
​
Centralize all your contacts, whether members or external stakeholders.
Hyper-automate your daily tasks, all around a smart CRM.
​

For Business Communities
Deliver more Value for Money
to your Members.
Do better Advocacy.
Leading European Associations
we work with








The Most Loved CRM
among Business Communities and Non-Profits
in Europe.
We have shifted so many associations and member organisations
away from Excels, clunky CRMs,
and other substandard Public Affairs software.

50,000
DAILY USERS
​
​
The CRM platform is now being used in 30+ European countries and hundreds of organisations.
All the data is stored in secure data centres in the EU (Germany, Ireland) - unlike many other CRMs.
Save 1 DAY per Week ​
​
The CRM platform helps save on an average 1 day a week for EACH staff in charge of core operations by automating daily manual tasks.
Staff can finally re-focus on strategic activities, instead of losing time on boring IT or admin tasks.
​
100%
CLIENT LOYALTY
​
The CRM platform and its deep integrations address the exact needs of data-centric organisations. Marketing & Ops staff just love the CRM as they can perform so much better.
On top, the Mobile App makes the power of the CRM accessible everywhere.
Most popular integrations
for Associations























Adapted to the specific needs of
Membership-based organisations
1
ALL-IN-1 CRM
Finally, Trust Your Data 100%. Streamline Your Operations.
​
-
One Reliable Source – From stakeholder engagement to membership, newsletters, events, and invoicing—everything runs on accurate, centralized data.
​​
-
Seamless Automation – Smart, automated workflows connect all your key processes end to end.
​
-
Boost Productivity – Free your team from repetitive tasks so they can focus on strategic priorities.
​​
-
Efficiency at Scale – Unified digital tools drive measurable time savings and smoother collaboration.
2
DATA-CENTRIC ASSOCIATION MANAGEMENT
Effortlessly Manage Members and Stakeholders
​
-
One Source of Truth – Centralize all member and stakeholder data in one powerful CRM, accessible to all teams (Policy, Comms, Ops, etc.).
​​
-
Goodbye Spreadsheets – Eliminate manual Excel updates and outdated systems for good.
​​
-
Collaborative & Searchable – Work together seamlessly and quickly filter the exact information you need.
​​
-
Mobile & Easy to Use – Access everything on the go—no IT support required.
4
INVOICING & PAYMENT RECONCILIATION
Save Time and Eliminate Revenue Leaks with Smart Invoicing Automation
​
-
No More Manual Work – Eliminate the hassle of sending invoices, matching payments, or verifying billing details.
​​
-
Automated & Reliable – Streamline your annual fees and event billing processes with end-to-end automation.
​​
-
Branded & Compliant – Customize invoices with your association’s branding and automate complex tax calculations.
​​
-
Smart Reminders – Set up automated payment reminders to ensure faster collection and reduce missed payments.
6
MARKETING TOOLBOX
-
A world of difference in comparison to Mailchimp & Co.
​​
-
More efficient marketing execution with integrated tools for newsletters, campaign management, social media planning, and audience segmentation.
​​
-
Stronger data-driven decision-making with real-time campaign analytics, ROI tracking, and automated reporting.​
​​
-
Higher engagement and conversion rates through personalized email workflows, AI-powered content recommendations, and dynamic CTAs.
​​
-
Automated workflows and custom integrations, reducing costs by up to 30%, while enhancing usability and adoption across teams.
3
TASK AUTOMATION & SYNC WITH ALL YOUR DIGITAL TOOLS
Automate Everything—From Marketing to Membership and Beyond
​
-
All-in-One Automation – Streamline your workflows across marketing, membership, events, sales, finance, advocacy, and certifications.
​​
-
AI-Powered Efficiency – Leverage smart, AI-driven features to work faster and smarter.
​​
-
Custom Workflows & Sync – Enjoy seamless two-way sync and tailored automations that fit your unique processes.
​​
-
Full Control, Zero Hassle – Easily manage user access across tools—no more juggling platforms or relying on IT.
5
SMART
DATA COLLECTION
Simplify Data Collection with Smart Automation
​
-
Effortless Member Updates – Let members update profiles or organization info via self-service, without email back-and-forth.
​​
-
Smart Prefilled Forms – Use intelligent, prefilled forms to save time and reduce errors.
​​
-
Streamlined Approvals – Automate approval workflows for faster, more efficient data validation.
​​
-
Integrated with Your CRM – All data flows directly into your CRM—no manual entry, no delays.
7
STAKEHOLDER MANAGEMENT
-
Centralized Contact Management: Easily organize and track interactions with key stakeholders using CRM features that log emails, calls, and notes in one place.
​​
-
Advanced Audience Segmentation: Create tailored contact lists based on roles, interests, behavior, or demographics, helping you deliver relevant content to each stakeholder group.
​​
-
Personalized Communications: Use dynamic content and smart fields to personalize newsletters, outreach, and landing pages—enhancing engagement.
​​​
-
Automated Workflows & Reporting: Streamline stakeholder engagement with automated follow-ups, alerts, and custom dashboards to measure the impact of your outreach in real-time.
Where we help you
DATA AUDIT
& PERFECT DATA MIGRATION
​
We do a comprehensive audit of your data sources lying in your different tools and Excel files.
We have automated processes to unify all your current data sources and migrate them easily to our CRM.
Super-fast Migration : 3 to 4 weeks.
CRM CUSTOMIZED TO YOUR PROCESSES
​
We do NOT throw another empty platform in your face and make you figure out yourself how to fit all the data in an empty tool.
​
We understand that every organisation is unique and so adapt the CRM to your unique processes and technical requirements.
We developed custom features, modules, deep integrations of third-party softwares, and many workflow automations.
FULL AUTOMATION OF MEMBERSHIP LIFECYCLE
With this top-notch CRM, and the unique digital ecosystem around developed by Symantra, we help Business associations (small or big) and non-profits to fully automate their Membership Journey.
From Lead capture to Renewal.
You will liberate so much time!
Advanced Features.
Easy Admin for Non-Geeks.
Migration, Integrations, Onboarding & Trainings
Engagement Analytics & Marketing ROI
Members and External Stakeholders' management
Advanced Automations for Association management.
GDPR compliance and
Security by design
Custom integrations
with Microsoft 365
Web-based CRM & native Mobile App (iOS & Android)
All-in-One CRM:
Data + Marketing + Events + Operations + PA + Finance
All Data hosted in the European Union
About us
​
12+
CRM experts, UI/UX designers & senior developers.
3
languages. We work in English, French, German.
2
offices.
Brussels & London.
200+
Migrations & Integrations
to top-notch CRM.
15
years of experience in digital transformation projects.
30+
​
CRM integrations with popular third- party tools.

Symantra is the Market Leader in Digital Transformation of Business Associations in Europe.
DIGITALEUROPE, EUROCHAMBRES, BUSINESSEUROPE, and many reputed membership-based organisations use Symantra's Member Platform (NextGen Extranet), specialized CRM, and 360° digital solutions for Association Management.
Hyper-automate your Marketing & Communications, Membership & Community management, Operations & Finance, Advocacy, Events & Certifications...
​
All around a smart CRM.
​
More Products & Services
Symantra is specialized in 360° digital solutions
for Membership-based organisations.
Sign up to our
tech & growth
newsletter
Get the 5-minute newsletter keeping 10k+ innovators in the loop.